CIPR 4.2.1 Meaning of advertisement

In these rules:

advertisement means a communication made using any medium (for example, brochure, telephone call, the internet, email and presentation) if the purpose or effect of the communication is:

(a) to promote or advertise:
(i) 1 or more specified products; or
(ii) a regulated activity (or an activity that would be a regulated activity if it was carried on in or from the QFC); or
(b) to invite or induce any person:
(i) to enter into an agreement with any person in relation to a specified product; or
(ii) to engage in a regulated activity (or an activity that would be a regulated activity if it was carried on in or from the QFC).
Derived from QFCRA RM/2019-2 (as from 1st January 2020).